De'Longhi Magnifica Start Automatic Espresso Machine vs Jura Z10 (NAB)

AheadJura Z10 (NAB) is the better buy on our scoring, 7.5 to De'Longhi Magnifica Start Automatic Espresso Machine's 6.3. It leads on drinks & milk system and cleaning & upkeep.
De'Longhi Magnifica Start Automatic Espresso Machine costs $3,797.29 less.
Who each one suits
A first bean-to-cup, where the machine grinds, doses and brews and you steam the milk
Scores higher on grinder & grind control, value for money, kitchen fit & noise.
A household that wants hot, cold brew and light brew coffee drinks, 51 of them, from one touchscreen with no barista skill at all
Scores higher on drinks & milk system, cleaning & upkeep, ease of use.
How they score, criterion by criterion
Both are scored the same way against the rest of their category, from what their makers publish. The weight is how much each criterion moves the total. How the score works
| Criterion | Weight in category | De'Longhi Magnifica Start Automatic Espresso Machine | Jura Z10 (NAB) |
|---|---|---|---|
| Drinks & Milk System | 16% | 3.0 | 9.5 |
| Cleaning & Upkeep | 15% | 5.0 | 7.0 |
| Grinder & Grind Control | 15% | 8.0 | 6.5 |
| Value for Money | 12% | 10.0 | 2.4 |
| Ease of Use | 12% | 4.6 | 10.0 |
| Capacity & Refills | 12% | 6.5 | 9.0 |
| Build Quality & Warranty | 10% | 5.9 | 8.4 |
| Kitchen Fit & Noise | 8% | 10.0 | 6.4 |
What each one costs
| Price | $701.71 | $4,499.00 |
Where they differ
Every specification the two makers publish differently. Everything they match on is in the full table below.
| De'Longhi Magnifica Start Automatic Espresso Machine | Jura Z10 (NAB) | |
|---|---|---|
| Price | $701.71 | $4,499.00 |
| Best for | A first bean-to-cup, where the machine grinds, doses and brews and you steam the milk | A household that wants hot, cold brew and light brew coffee drinks, 51 of them, from one touchscreen with no barista skill at all |
| What sets it apart | Thirteen grind settings on a superautomatic at the cheap end of the shelf | — |
| App Connected | — | ✓ |
| Automatic milk frother | ✕ | ✓ |
| Automatic rinse | — | ✓ |
| Bean hopper | 250 | 280, published as 10 oz |
| Body Material | — | Aluminium front panels |
| Brew Temperature Levels | — | 3 |
| Brewing Unit Dose | — | 5 to 16 |
| Built in Grinder | ✓ | ✓ |
| Pre-ground bypass | — | ✓ |
| Caffeine Regulator | — | ✓ |
| Strength steps | — | 10 |
| Cold Extraction | — | ✓ |
| Colour Options | — | Aluminium Black, Aluminium White, Aluminum Champagne |
| Made in | — | Switzerland |
| Cup clearance | 139 mm | 79 to 151, published as 3.1 to 5.9 in |
| Descaling alert | — | ✓ |
| Dimensions | 235 x 432 x 356 mm | 320 x 363 x 470 (W x H x D) |
| Dishwasher Safe | ✓ | — |
| Display | — | 4.3 inch touchscreen colour display |
| Grind steps | 13 | 7 |
| Machine Type | Bean-to-cup superautomatic | Fully automatic bean-to-cup machine, second generation Z10, model year 2026 |
| Milk system | Traditional manual milk frother | HP3 / CX3 interchangeable milk spout with automatic switching between milk and milk foam |
| Milk Temperature Levels | — | 3 |
| One-touch drinks | 51 drinks · 7 shown The maker does not publish a full list, so this is what it names, not everything the machine can make. | |
| Power | 1250 W | 1450 W |
| Ships to | US | — |
| Ships to Note | Confirmed on Amazon US, which is where this link points. Availability in other Amazon stores has not been checked, and a regional store may substitute a different product. | — |
| Steam Wand Type | Manual frother for milk and milk alternatives | — |
| Warranty | 2, or 3 with product registration | 2, or 6,000 brewings, whichever comes first (JURA US limited warranty) |
| Water Tank | 1.77 L | 2.4, published as 81 oz |
| Weight | 9.0, published as 19.82 lb | 12, published as 27 lb |
Pros and cons
From each full review, written from the same published facts as the scores above.
- +Two years of cover, and a third if you register, which is the longest available at this price.
- +Thirteen grind settings, the only lever a bean-to-cup gives you over the shot.
- +A 1.77 litre tank and dishwasher-safe removable parts.
- +A 5.46 inch cup clearance, so a travel mug fits under it.
- −A manual frother, not an automatic milk system, on a bean-to-cup at $699.99.
- −Three one-touch recipes, where the Dinamica at twice the price has far more.
- −De'Longhi does not state whether the brew group is removable, which decides how it is cleaned.
- −No burr material and no heat-up time are published.
- +51 specialities, including Cold Brew versions of eleven drinks and Light Brew versions of eight, all at one touch.
- +The P.R.G.2+ grinder sets grind and dose for the drink you choose, fine for espresso and coarse for Cold Brew.
- +A 2.4 l water tank, 3 brew temperatures, 10 strength levels and a Caffeine Regulator with 3 levels.
- +A powder chute for ground coffee, One-Touch milk system cleaning and a CLEARYL Smart+ filter the machine detects automatically.
- +Aluminium front panels, a 4.3 inch touchscreen, Wi-Fi for the J.O.E. app and manufacture in Switzerland.
- −At $4,499.00 it is the most expensive bean-to-cup machine on this site, $1,900 more than the Jura E8.
- −Jura's page does not state the grinder's burr material.
- −The bean container holds 280 g, no more than the E8, so a busy household refills it often.
- −Jura still lists the first generation Z10 alongside this one, with 40 specialities, so check the NAB code before buying.
Every specification, side by side
| De'Longhi Magnifica Start Automatic Espresso Machine | Jura Z10 (NAB) | |
|---|---|---|
| Price | ||
| Price | $701.71 | $4,499.00 |
| Who it suits | ||
| Best for | A first bean-to-cup, where the machine grinds, doses and brews and you steam the milk | A household that wants hot, cold brew and light brew coffee drinks, 51 of them, from one touchscreen with no barista skill at all |
| What sets it apart | Thirteen grind settings on a superautomatic at the cheap end of the shelf | — |
| Specifications | ||
| App Connected | — | ✓ |
| Automatic milk frother | ✕ | ✓ |
| Automatic rinse | — | ✓ |
| Bean hopper | 250 | 280, published as 10 oz |
| Body Material | — | Aluminium front panels |
| Brew Temperature Levels | — | 3 |
| Brewing Unit Dose | — | 5 to 16 |
| Built in Grinder | ✓ | ✓ |
| Pre-ground bypass | — | ✓ |
| Caffeine Regulator | — | ✓ |
| Strength steps | — | 10 |
| Cold Extraction | — | ✓ |
| Colour Options | — | Aluminium Black, Aluminium White, Aluminum Champagne |
| Made in | — | Switzerland |
| Cup clearance | 139 mm | 79 to 151, published as 3.1 to 5.9 in |
| Descaling alert | — | ✓ |
| Dimensions | 235 x 432 x 356 mm | 320 x 363 x 470 (W x H x D) |
| Dishwasher Safe | ✓ | — |
| Display | — | 4.3 inch touchscreen colour display |
| Grind steps | 13 | 7 |
| Machine Type | Bean-to-cup superautomatic | Fully automatic bean-to-cup machine, second generation Z10, model year 2026 |
| Milk system | Traditional manual milk frother | HP3 / CX3 interchangeable milk spout with automatic switching between milk and milk foam |
| Milk Temperature Levels | — | 3 |
| One-touch drinks | 51 drinks · 7 shown The maker does not publish a full list, so this is what it names, not everything the machine can make. | |
| Power | 1250 W | 1450 W |
| Pump pressure | 15 bar | 15 bar |
| Ships to | US | — |
| Ships to Note | Confirmed on Amazon US, which is where this link points. Availability in other Amazon stores has not been checked, and a regional store may substitute a different product. | — |
| Steam Wand Type | Manual frother for milk and milk alternatives | — |
| Warranty | 2, or 3 with product registration | 2, or 6,000 brewings, whichever comes first (JURA US limited warranty) |
| Water Tank | 1.77 L | 2.4, published as 81 oz |
| Weight | 9.0, published as 19.82 lb | 12, published as 27 lb |
De'Longhi Magnifica Start Automatic Espresso Machine vs Jura Z10 (NAB): common questions
Which is better, De'Longhi Magnifica Start Automatic Espresso Machine or Jura Z10 (NAB)?
Jura Z10 (NAB) scores 7.5 against 6.3, both computed from published specifications rather than opinion. De'Longhi Magnifica Start Automatic Espresso Machine is still ahead on grinder & grind control.
Is De'Longhi Magnifica Start Automatic Espresso Machine or Jura Z10 (NAB) cheaper?
De'Longhi Magnifica Start Automatic Espresso Machine starts at $701.71, and Jura Z10 (NAB) at $4,499.00.
Who is De'Longhi Magnifica Start Automatic Espresso Machine for?
A first bean-to-cup, where the machine grinds, doses and brews and you steam the milk
Who is Jura Z10 (NAB) for?
A household that wants hot, cold brew and light brew coffee drinks, 51 of them, from one touchscreen with no barista skill at all
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